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Bridge to Growth ERDF Programme
Advantage West Midlands acquired funding from the European Union to develop its inward investment programme, Bridge to Growth. The programme encourages companies from across Europe to set up subsidiaries in the West Midlands and offers a range of advice and services via a network of private sector partners including Martineau, Tenon, EBS, Mercuri Urval and Warwick Science Park. Sector Marketing took total responsibility for the execution and management of the programme within the objectives and guidelines of ERDF. Co-ordination of a mix of events and information seminars across Europe and the UK, which are often complex, require the collaboration of multiple venues, presenters and partners.
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