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  • News

    16/02/2012 - The Thailand Board of Investment  has confirmed our appointment for their investment promotion activities in 2012 in the US in the North East and Midwest Regions.

     

    7/02/2012 - With CeBIT only a few weeks away, the team is currently working on securing targeted meetings programmes for UKTI and MIDAS, organising UKTI's networking reception and branded business lounge.  

     

    1/02/2012 - We have been appointed to manage and deliver an offline and online marketing campaign for Cycle West over the next 18 months. We have also been chosen as their PR agency in the UK. We are delighted to have won this contract. If you enjoy cycling make sure to visit the website www.cycle-west.com  which details 3 exciting itineraries that link France and England.

     

    27/11/2011 - V3 announced the winners of the 2011 technology awards and we are delighted that CeBIT won the award for Tech event of the year! As the UK and Ireland representatives for CeBIT, we are looking forward to seeing you at CeBIT 2012. Contact us for more information or to book a stand.

     

    15/11/2011 - The team has been appointed to deliver an effective and enhanced hosted buyer programme for UBM at IFSEC 2012.

     

    7/11/2011 - Sector will support Bath and North East Somerset with their presence at MIPIM 2012 

     

     

    4/11/2011 - Venturefest Bristol was a great success yesterday with 550 attendees and the feedback on the day was fantastic. Angels den tweeted "really well organised, put most Lodon events to shame". 

     

     

    15/10/2011 - Sector Marketing is organising the first Venturefest Bristol event at the Bristol and Bath Science Park on the 3rd November. The event will unite entrepreneurs and innovators from across the UK with investors and professional service providers in a one day event. Register at www.sciencecitybristol.com/pages/2-venturefest-bristol-2011

     

     

    28/09/2011 - Marketing Birmingham selected Sector Marketing to manage and deliver a series of events at MIPIM 2012. For more information on how we can support you with your presence at MIPIM 2012 please contact us.

     

     

    15/08/2011 - UKT&I appointed Sector to recruit delegates to their Automotive Low Carbon Vehicle mission to the US. The mission will be taking place from the 23rd - 28th October. 

     

    01/08/2011 - We have been selected by the University of Warwick to recruit sponsors and exhibitors for the European University Association Annual Conference taking place in March 2012.

     

     

     

    28/07/2011 - We are delighted to have been appointed by UKT&I to develop and deliver three individual marketing campaigns to increase the awareness and the take up of their three primary services : Passport to Export, Gateway to Global Growth and Overseas Market Introduction Service. Sector Marketing will be handling the project from start to finish, from the designing to the response handling.

     

     

    31/05/2011 - CYCLE, a franco-british partnership looking to promote cyclotourism in northern France and South West England, has selected Sector Marketing  to organise two press conferences – one in London and one in Paris - in June to promote 3 key cycling itineraries.

     

     

     

    28/05/2011 - The US team is working on a meetings programme at Intersolar Europe for CenterState Corp. of Economic Opportunity.

     

     

     

    18/05/2011 - The tradeshow team has been appointed by Low Carbon Expo Wales to recruit sponsors and exhibitors for their September event. If you are interested in attending please contact us for more information.

     

     

    16/05/2011 - The Official unveiling of the new Terminal at Birmingham Airport which was organised by the Sector Marketing Event team took place on Friday. The event was very successful with the attendance of 300 guests including the Secretary of State for Transport, Rt Hon Philip Hammond MP,  who officially opened the new terminal.

     

     

     

    8/05/2011 - New lead generation contract won to support Invest in Cornwall in their FDI activity in the US.
     

    • Office Locations

    Background:

    Cartridge World is a franchise business with 250+ stores nationwide.  They are the leading provider of great-value, top quality refilled printer cartridges, offering business customers significant savings on the price of replacement printer cartridges including free pick-up and delivery.

    Cartridge World stocks every major brand of printer cartridge each backed by a 100% money back guarantee. They sell original and refill compatible printer cartridges, with the refills being cheaper and more environmentally friendly than original cartridges. The margins on the refills are higher than on new cartridges and Cartridge World are highly competitive in the marketplace.

     

    Brief:

    Sector Marketing was initially approached by the Nuneaton branch manager who realised that business customers buying refill cartridges were the key to the successful business growth of the franchise. The manager commissioned Sector Marketing to identify potential business customers and contact them in order to sign up to a Cartridge World account.

     

    Methodology:

    ·         Sector Marketing sourced and built a database of local businesses

    ·         Identified key sectors likely to use cartridges in high volume e.g. solicitors, schools

    ·         Produced priority target lists

    ·         Telephone and e-marketing campaign to indentify key decision-maker contact details and the type of cartridges used

    ·         Production of competitive quotes

    ·         Managed the entire business sales process from quotation through to the opening of new business accounts

    ·         Enabled the branch to focus on customer service

     

    Result:

    The increase in business rapidly saw the Nuneaton branch become one of the best business account branches in the UK. Sector’s input was key to this success and the programme has now been successfully rolled out across a further 13 branches.

     

    Sector Marketing is now the recommended outsourced sales team approved by Cartridge World head office.  

     

    “Many thanks to Sector Marketing for the successful and significant growth to our new business sales accounts.  Your experience and professional approach proved invaluable in identifying and securing multiple new customers for Cartridge World. I was also really impressed with the seamless delivery, which freed up our time providing excellent customer service to our existing clients.”                       

    Stuart Lloyd, Cartridge World (Nuneaton)